Functional Foods & Beverages
Imagine Trends Report Maps Fresh Food's Role in Traffic and Loyalty
Imagine's latest trends report finds fresh food is reshaping consumer behavior, with implications for better-for-you po…
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Functional Foods & Beverages
CRISP POWER Protein Pretzels Launch First National Campaign
CRISP POWER backs the campaign with a $15 million domestic production facility opened earlier this year, as the brand t…
Functional Foods & Beverages
Sola Bites Launch at Walmart with 11g Protein, 17g Fiber Per Serving
Sola's new bite-sized bagel snacks target the 'snack-stacking' consumer with a clean-label nutrition profile positioned…
Functional Foods & Beverages
Breakstone's Taps High-Protein Cottage Cheese for On-the-Go Nutrition
Single-serve cups deliver 17g protein per serving, positioning cottage cheese as a convenient, nutrient-dense alternati…
Functional Foods & Beverages
Grass-Fed Biltong, Persimmon Vinegar Target Protein & Gut Health
Figure Ate Foods launches regeneratively sourced beef biltong and fermented persimmon vinegar, positioning nutrient-den…
Functional Foods & Beverages
Clean-Label Energy Without Synthetic Stimulants
LivReal's real-fruit energy drink eliminates artificial sweeteners, flavors, and added sugars—addressing consumer deman…
Functional Foods & Beverages
Convenience Beats Health for First Time in 21 Years, IFIC Finds
The 2026 IFIC Food & Health Survey signals a pivotal consumer shift that could reshape how functional food and nutraceu…
Functional Foods & Beverages
NutraBio Launches 21g Protein RTD Shot in 3.38 oz Format
NutraBio Labs' PROTEIN NOW! shot enters the convenience protein segment with 21g of protein per 3.38 oz serving, availa…
Functional Foods & Beverages
Better Blend Smoothie Chain Expands to 20 Units in Cincinnati
Better Blend's Hyde Park and Kenwood openings push the functional-focused smoothie and açaí bowl chain to 20 locations …
Functional Foods & Beverages
Silk Launches Complete-Protein Yogurt and Shakes
New plant-based dairy alternatives deliver complete proteins with fiber and fortified nutrients, addressing consumer de…
Functional Foods & Beverages
Joel Gott Adds Electrolytes to Wine Spritz Category
Sauvy B canned Sauvignon Blanc blend fortifies RTD wine with hydration support, positioning permissible indulgence with…
Functional Foods & Beverages
Silk Plants 30g Complete Protein RTD for Plant-Based Nutrition
Danone's new Silk Protein Shakes deliver complete plant protein with fiber and clean-label credentials, expanding optio…